Hi. I'm Jug

I'm the pseudo* of PX & UI/UX Designer,
Jeremy Morse


While he specializes in creating memorable experiences and engaging products that solve problems and make emotional connections...

I'm here to promote him.

*Sounds neat! But what's a "Pseudo"?

What is a Pseudo?

A pseudo is an alias, a persona, an alternate identity to represent an extension or figment reflective of yourself. In brief, a pseudo is a shortened form of pseudonym, and a way more hip, creative, and positive way to represent the concept (take it from a Pseudo).

While we're at it, we may as well define what PX, UI and UX mean as well.

PX = Product Experience

Often viewed as a subset of UX, Product Experience (PX) refers to the customer's overall experience with a product from beginning to end. Jug views product design as part of his PX definition, which is why he gives PX its own classification distinct from UX.

UI = User Interface

User Interface (UI) design is responsible for a product's appearance, interactivity, usability, behavior, and overall feel.

UX = User Experience

User experience (UX) is how a user interacts with and experiences a product, system or service. It includes a person's perceptions of utility, ease of use, and efficiency.

Close

Shaped by curiosity, empathy, collaboration and process

Jeremy's a strategic problem-solver who’s spent 15+ years leading ideas, products, clients, and creative teams towards successful solutions.

As a product designer, user interface designer, and user experience designer & director, Jeremy's executed and led numerous projects in a multitude of disciplines, including: marketing, advertising, graphic design, branding, new media, infrastructure, interaction, and technology. His experience puts him in a unique position to provide expertise across the full product gamut, from research to ideation, production to promotion, and market to analysis.

Here's a list of some of his primary skills and services...

UX Research

  • User Interviews
  • Heuristic Evaluations
  • Contextual Inquiry
  • Survey Design

Interaction Design

  • User Experience Mapping
  • Information Architecture
  • Wireframe Flows
  • UX Writing & Microcopy

Visual Design

  • Web & Mobile Layout
  • High Fidelity Mockups
  • Interactive Prototypes
  • Presentation Design

Work

With a career of making a meaningful impact for every organization he’s worked with, Jeremy’s grown revenue, established essential infrastructure, revealed key insights, developed innovative technology, conceived compelling ideas, shaped memorable products, designed provoking experience, and created irresistible brands. You can dive into his work below to learn more about him and his approach.
*Hint: The Unimech Case Study is the most comprehensive showcase of his skillset. For the more branding-focused viewer jump to the quick quench section.
Alternatively, you could follow this link to all of his work or keep scrolling to learn more about Jug...

Why Jug?

You might be asking yourself, "Why Jug?", and you might be pondering the context of it in three different ways (depending on your mindset). You might be pondering, "Why should I partner with Jug on my project?", or "Why did Jeremy name his studio 'Jug'?", or, finally, "Why does a sane and respectable person like Jeremy operate through a Pseudo?" Below, you'll find my best attempts to answer these three valid quandaries...

THE STUDIO

Or, "Why should I partner with Jug on my project?"

Jeremy's extensive experience and versatile skillset allows Jug to deliver the same multi-dimensional, full-service capabilities as larger creative agencies—yet with the agility and efficiency of a leaner operation. This streamlined approach enables him to be adaptable and maximize scope and budget for clients and partners across start-ups, scale-ups, established businesses, and institutions of every economic tier.

On a more personal note, he's committed to seeing what others overlook—designing with strategic intent and crafting timelessly innovative products that serve stakeholders and transform the world into a more intuitive interface. He's fascinated by the psychology, philosophy, and quantification of behaviour, and loves to realize these insights into compelling designs. He looks forward to helping you solve challenges, shape ideas, build solutions, and deliver refreshing products that make a lasting impact.

THE BRAND

Or, "Why did Jeremy name his studio 'Jug'?"

If you are interested in why the studio is called "Jug", click here: Reveal

THE PSEUDO

or, "Why does a sane and respectable person like Jeremy operate through a Pseudo?"

Why does Jeremy promote himself through a dapper figment of pixels such as myself? Is it just a bit of fun, or is there a deeper and more intriguing answer to the question? Only his clients and collaborators know for sure, so you’ll have to contact him and join their sacred membership for the real answer. In the meantime, you can frolic among some possibilities by clicking “Ponderate” below, or click here to contact him.

Reach Out

Jug Studio is looking forward to hearing from you.

Contact Jug